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Jessica VandenHouten

Jessica VandenHouten is the Director of Brand and Marketing Strategy at Jewelers Mutual, where she leads integrated campaigns that enhance brand identity and foster meaningful customer connections. With over 20 years of experience, she brings a strong background in writing and storytelling, using a narrative-driven approach to engage audiences. Her work is featured across Jewelers Mutual’s platforms, including The Jewelry Box, Clarity Blog, and the company’s Newsroom. Additionally, Jessica has contributed to industry publications such as JCK and National Jeweler.

Posts By Jessica Vandenhouten
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Read: 3 min
Jewelers Mutual® earns 38th consecutive A+ Superior rating from AM Best
The company is recognized for its financial strength, operational performance and overall business strategy.
Read: 2 min
Jewelers Mutual® President & CEO Scott Murphy named to Wisconsin 275
Executive recognized as one of the most influential business leaders in the state.
Read: 1 min
Lifestyle Today features Jewelers Mutual for holiday proposal season
Lifestyle Today showcased Jewelers Mutual's latest study that indicated the engagement ring is the most expensive item a person owns aside from their home or car.
Read: 2 min
Jewelers Mutual® releases new insights on engagement ring trends
Study highlights traditions, shopping behaviors and growing insurance needs.
Read: 5 min
Nationwide crime crisis: protecting your jewelry business from organized retail threats
Learn about organized retail crime threats to jewelry businesses and essential security tips to protect assets, employees, and customers from these risks.
Read: 3 min
Jewelers Mutual® evolves its giving focus
Jewelers Mutual supports the jewelry industry and communities through youth empowerment, tech innovation, and local development initiatives.