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Jessica VandenHouten

Jessica VandenHouten is the Director of Brand and Marketing Strategy at Jewelers Mutual, where she leads integrated campaigns that enhance brand identity and foster meaningful customer connections. With over 20 years of experience, she brings a strong background in writing and storytelling, using a narrative-driven approach to engage audiences. Her work is featured across Jewelers Mutual’s platforms, including The Jewelry Box, Clarity Blog, and the company’s Newsroom. Additionally, Jessica has contributed to industry publications such as JCK and National Jeweler.

Posts By Jessica Vandenhouten
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What is Unscheduled Jewelry Coverage?
Scheduled vs. unscheduled jewelry coverage: what's the difference? Learn what unscheduled jewelry coverage is and how you can apply.
Read: 2 min
Jewelers Mutual Group joins forces with the Brinks® Company
Jewelers Mutual teams with The Brinks® Company to offer jewelry businesses special pricing and services through the Zing® marketplace.
Read: 1 min
Jewelers Mutual Group welcomes John Kreul as Chief Information Officer
Jewelers Mutual Group is pleased to announce that veteran executive John Kreul has been named chief information officer (CIO).
Read: 2 min
5 Ways for Jewelers to Reduce the Risk of Internal Theft
A busy sales season means more work as well as longer hours for you and your team. Prevent internal theft with these best practices.
Read: 3 min
How to file a jewelry insurance claim
Losing or damaging your jewelry can be heartbreaking. Learn how to file a jewelry insurance claim with Jewelers Mutual in these four simple steps.
Read: 4 min
Need Proposal Help? 7 Ideas on How to Propose That Keep It Simple
Need ideas on how to propose? We've compiled a list of the best proposing ideas, calling out seven of our simple favorites for those needing proposal help.